In this powerful episode of Everyone Hates Car Salesman, I sit down with the one and only Ina Coveney to talk about two things that matter deeply to both of us: Women in Automotive and the Hispanic Community.
We dive into why the future of the car business may hinge on more diversity at the dealership — not just because it’s the right thing to do, but because it’s good business. Ina shares her unique perspective on how female leadership, detail-oriented thinking, and a lack of ego could revolutionize how cars are sold. And I share why I’d staff an entire dealership with women if I could.
We also break down:
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What dealerships are still getting wrong about social media
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Why representation matters on the showroom floor
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How a small Texas dealership is crushing it on social by just showing up
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The myth that social media is “too expensive” for small stores
Whether you’re a dealer, salesperson, or just someone who believes the industry needs to evolve — this one’s for you. 👊
📲 Follow Ina: @autosocialgal
💼 Learn more about Auto Social Consulting: https://autosocialconsulting.com/
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