🎙️ What if every marketing move you made actually reflected your soul and your vision? In this episode, we talk with Veronica Shasta, a brand consultant, business strategist, and founder of Simply Stand Out, who believes your visuals should align with who you truly are—not just what trends tell you to do.
Veronica shares her approach to branding from the inside out, why business owners feel “off” in their marketing, and how to reconnect with the spark that started it all. This episode is for anyone tired of trying to “look” successful and ready to build a brand that feels right instead.
⏱️ CHAPTERS
00:00 Intro
00:40 Why business owners feel stuck in their visuals
01:20 The cost of misaligned branding
03:00 How to rediscover your spark
04:15 Why a rebrand can save your business
06:00 Tools to realign your vision and messaging
07:20 What happens when your branding “clicks”
08:40 Veronica’s story and how she helps entrepreneurs
10:00 Practical tips for a soulful brand refresh
12:00 Veronica’s invitation to entrepreneurs ready for change
🔗 More About Our Guest
Veronica Shasta is a brand consultant and founder of Simply Stand Out. With a background in design, psychology, and business, she helps entrepreneurs rediscover the heart of their message and express it clearly and confidently.
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