What happens when a social media pro dives headfirst into the fast-paced world of car sales? In this lively and insightful episode, Robin Wilson — CEO of Social Grenade and veteran of the automotive and digital marketing industries — reveals how she’s reshaping how dealerships connect with customers online.
 
Robin shares the story behind her viral MySpace beginnings, the creation of a social media tool built just for auto sales pros, and why understanding generational differences is key to success. You’ll hear her hot takes on training stubborn sales teams, building consistency, and why authenticity beats perfection in video marketing every time.
 
Tune in for:
👉 Why mastering Facebook still matters
👉 How to train like a coach, not a boss
👉 What it really takes to stand out in your feed
👉 And how thinking like an intrapreneur can change your sales game
 
With humor, heart, and real-world strategies, this episode is a must-listen for anyone selling in the digital age.
 
🔗 EPISODE LINKS
👉 Follow Robin Wilson on Instagram at https://instagram.com/socialgrenadeapp
 
🐐 BRING THE GOAT TO YOUR DEALERSHIP
Social Media training for car sales consultants. We'll travel to your store! Increase your presence, and sell more cars!
https://www.goatforreal216.com/contact
 
#goatforreal216 #carsales #socialmediamarketing

In this no-BS episode of the Everyone Hates Car Salesman Podcast, I sit down with Chris Haus, owner of Haus Auto Group in Canfield, Ohio — and one of the sharpest independent dealers in the game.
We dive into:
Why private vehicle acquisition beats the auction gameHow overanalyzing data can kill your gut instinctsThe real reason the best car dealers never stop evolvingWhether AI will actually replace car salespeopleWhy Chris says the most valuable dinner is one with family — no phones, no distractions
If you're in the car business, this episode might change how you look at acquisition, leadership, and what truly matters. Whether you're an aspiring dealer or a seasoned vet, don’t miss this one.
hausautogroup.com
#carbusiness #dealershiplife #autosales #entrepreneurship #podcast #leadership #AI #automotiveindustry

In this episode of Everyone Hates Car Salesman, Shawn Payne (aka GoatForReal216) sits down with long-time friend and third-generation dealer Chris Haus of Haus Auto Group. From washing cars as a teen to running one of the hardest-working independent lots in Canfield, Chris shares what it takes to thrive in a business where overhead, tech, and talent challenges never stop coming.
You’ll hear real stories about legacy, work ethic, AI in the showroom, and how Chris’s 12-year-old son is already the face of their dealership. It’s raw, relatable, and full of insights for car people who live and breathe the grind.
https://youtu.be/6W6HaQ6IvW8

In this powerful and wide-ranging episode of Everyone Hates Car Salesmen, host GoatForReal216 (aka Shawn) sits down with the one and only Ina Coveney — entrepreneur, content queen, and founder of Auto Social Consulting.
What starts as a conversation about social media quickly evolves into a deep dive on identity, imposter syndrome, gender dynamics in business, the beauty (and brutality) of growing up, and why both men and women need space to be real in the automotive industry and beyond. 
Topics Covered:
Advice for young women entering social media or marketing careers
Why most people quit posting before they find their audience
How men and women experience confidence, trauma, and feedback differently
The real reason content creation gets stuck at the editing stage
Why building the right team is everything at the dealership level
Ina’s bold take on leaving corporate life — and never going back
It’s vulnerable, it’s funny, it’s raw — and it just might be the conversation your dealership needs to hear.
Whether you're a GM, a salesperson, a social media manager, or just someone with a phone and a vision, this episode will give you clarity, confidence, and a few laughs along the way.
Subscribe, share, or stream it from your dealership’s break room — we won’t judge.
If you'd like to learn more about Ina, click the link below!
Ina Coveney Website
@autosocialgal on Socials

In this powerful episode of Everyone Hates Car Salesman, I sit down with the one and only Ina Coveney to talk about two things that matter deeply to both of us: Women in Automotive and the Hispanic Community.
We dive into why the future of the car business may hinge on more diversity at the dealership — not just because it’s the right thing to do, but because it’s good business. Ina shares her unique perspective on how female leadership, detail-oriented thinking, and a lack of ego could revolutionize how cars are sold. And I share why I’d staff an entire dealership with women if I could.
We also break down:
What dealerships are still getting wrong about social media
Why representation matters on the showroom floor
How a small Texas dealership is crushing it on social by just showing up
The myth that social media is “too expensive” for small stores
Whether you’re a dealer, salesperson, or just someone who believes the industry needs to evolve — this one’s for you. 👊
📲 Follow Ina: @autosocialgal💼 Learn more about Auto Social Consulting: https://autosocialconsulting.com/🎧 Subscribe to the podcast for more real, unfiltered car biz talk.

In this powerful episode of Everyone Hates Car Salesman, I sit down with the one and only Ina Coveney to talk about two things that matter deeply to both of us: Women in Automotive and the Hispanic Community.
We dive into why the future of the car business may hinge on more diversity at the dealership — not just because it’s the right thing to do, but because it’s good business. Ina shares her unique perspective on how female leadership, detail-oriented thinking, and a lack of ego could revolutionize how cars are sold. And I share why I’d staff an entire dealership with women if I could.
We also break down:
What dealerships are still getting wrong about social media
Why representation matters on the showroom floor
How a small Texas dealership is crushing it on social by just showing up
The myth that social media is “too expensive” for small stores
Whether you’re a dealer, salesperson, or just someone who believes the industry needs to evolve — this one’s for you. 👊
📲 Follow Ina: @autosocialgal💼 Learn more about Auto Social Consulting: https://autosocialconsulting.com/🎧 Subscribe to the podcast for more real, unfiltered car biz talk.

From Corporate to Car Biz: Ina Coveney's Wild Ride into Automotive & Digital Influence
Description:In this episode of Everyone Hates Car Salesman, host Sean (aka @GoatForReal216) sits down with Ina Coveney — digital marketing expert, social media strategist, and recent powerhouse addition to the automotive industry. Ina shares her journey from corporate tech life to becoming a go-to authority in the online coaching world and how a chance DM led her into the car business.
They dive deep into the misconceptions car dealers have about social media, why digital presence is the new showroom floor, and how long-term content strategy beats short-term ad blasts every time. With laughs, insights, and real talk about life, hustle, and shifting careers, this episode is a must-listen for anyone trying to win in the modern dealership game.
Sponsored by: CreditCaptain -
Ready to transform your credit using cutting-edge technology? Credit Captain leverages powerful AI to effortlessly repair your credit, boost your score, and fast-track your financial goals. Our innovative system handles the complexity, leaving you free to enjoy life's moments."
Host: "Don't let bad credit hold you back. Let Credit Captain's smart AI technology navigate you to brighter financial horizons. Visit CreditCaptain.com today and start your journey to smarter, better credit."
Ai Powered Credit Repair
📲 Like, share, and subscribe wherever you get your podcasts. Even if it means putting it on a Post-it in a public bathroom — get the word out!

From Corporate to Car Biz: Ina Coveney's Wild Ride into Automotive & Digital Influence
Description:In this episode of Everyone Hates Car Salesman, host Sean (aka @GoatForReal216) sits down with Ina Coveney — digital marketing expert, social media strategist, and recent powerhouse addition to the automotive industry. Ina shares her journey from corporate tech life to becoming a go-to authority in the online coaching world and how a chance DM led her into the car business.
They dive deep into the misconceptions car dealers have about social media, why digital presence is the new showroom floor, and how long-term content strategy beats short-term ad blasts every time. With laughs, insights, and real talk about life, hustle, and shifting careers, this episode is a must-listen for anyone trying to win in the modern dealership game.
Sponsored by: CreditCaptain -
Ready to transform your credit using cutting-edge technology? Credit Captain leverages powerful AI to effortlessly repair your credit, boost your score, and fast-track your financial goals. Our innovative system handles the complexity, leaving you free to enjoy life's moments."
Host: "Don't let bad credit hold you back. Let Credit Captain's smart AI technology navigate you to brighter financial horizons. Visit CreditCaptain.com today and start your journey to smarter, better credit."
Ai Powered Credit Repair
📲 Like, share, and subscribe wherever you get your podcasts. Even if it means putting it on a Post-it in a public bathroom — get the word out!